Chief Marketer Staff
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Direct Media and Millard Combine
InfoGroup has merged Direct Media and Millard to form Direct Media Millard (DMM), a new combined list brokerage and management operation that launches July 1.
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Listline e-Newsletter 6/25
True North List Marketing has taken over management of this compilation which names 27,460 professionals. Bethesda List Center was the previous
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Planet Orange Re-launches for ING Direct
According to a recent Harris Interactive survey, more than 27% of U.S. parents admitted that they would rather talk to their kids about sex and dating than about money and finances
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WPP Agencies and Microsoft to Conduct Research on Search Marketing
WPP agencies and Microsoft Advertising plan to conduct a research project exploring the relationship between search engine marketing and brand building
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TracyLocke Promotes Kaminkow to President and COO
TracyLocke promoted last Friday Beth Ann Kaminkow to president and COO
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Dallas Massage Clinics Offer Facebook, Twitter Fans Free Massages
Stores in the Dallas-Fort Worth region of the Massage Envy chain are enticing area fans to raise their hands and follow it on Facebook and Twitter by offering to give a free massage daily in each of those channels for the next month
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News Brief
RODALE INC.: has set up a digital kiosk at the Boston Public Market at Dewey Square that displays information about the farmers selling in the market and the harvest season
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Jeff Weiner Promoted to CEO at LinkedIn
Jeff Weiner has been named CEO of professional network firm LinkedIn. Weiner had served as interim president since January.
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Retirement Living TV Picks Apex As DR Agency
Retirement Living TV, a cable network dedicated to the 50+ market, has chosen Apex Media to serve as its direct response agency.
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Digital
WPP Launches Search, Brand Building Research Project
WPP has launched a research project designed to qualify the relationship between search engine marketing and brand building. The company