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Chief Marketer Staff

  • Short Cuts

    Cramer-Krasselt, Milwaukee, promoted Vincent DeMarinis to art director. He had been an assistant art director.Molloy Group Inc., Parsippany, NJ, appointed

  • DIRECT Listline

    Greenlinks Golfer Survey Masterfile This 12,218-name 12-month master file is new to the market. These individuals have responded to or have requested

  • World Color to Acquire UP/Graphics

    World Color Press Inc., Greenwich, CT, will acquire privately held UP/Graphics Inc., Providence, RI. The transaction is expected to be completed in the

  • Acxiom Signs New Pact With Allstate

    Acxiom Corp., Conway, AR, has signed a new five-year agreement with Allstate. According to the agreement, Acxiom will be the “preferred provider” of data

  • Grand Toys, New to U.S., Launches Web Site

    Montreal-based toy manufacturer/marketer Grand Toys International Inc., has launched a corporate Web site at (http:\\www.grand.com), in an effort to support

  • I-Traffic Sets Up Affiliate Services Group

    Interactive advertising agency i-traffic (http://www.i-traffic.com), based in New York, has launched an affiliate network services group to help online

  • Entertainment Boulevard to Acquire the eMarket Group

    Entertainment Boulevard (http://www.entertainmentblvd.com) has signed a letter of intent for a stock acquisition of The eMarket Group, the parent company

  • Otto Versand Sales Said to Grow 10.4%

    Mammoth cataloger Otto Versand GmbH, based in Hamburg, Germany, said fiscal 1999 sales rose 10.4% on gains at its specialty retail units, according to

  • Bombay Co. and Sherwin-Williams Ink Joint Marketing Pact

    The Bombay Co., Inc., and Sherwin-Williams Paint Stores have entered into a joint marketing program.Under the terms of the agreement, Bombay and Sherwin-Williams

  • New York State Revising Spam Measure

    Legislation in New York State to control unsolicited commercial e-mail introduced two months ago, is about to be revised in a way to protect Internet