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Chief Marketer Staff

  • The Phillips Upgrade

    Phillips Publishing Inc. has expanded its database marketing capacity at its 50-station inbound call center in Potomac, MD, as part of a three-year automation

  • InfoUSA Offers Suppression Feature to Customer List Service

    InfoUSA Inc., Omaha, NE, has introduced a system that will allow customers to access and download business and consumer information directly to their

  • Improve Your QA, ASAP

    Business has been booming in the telemarketing industry. Telesales is becoming a marketing vehicle of choice at many companies due to its interactive

  • Calling Capitol Hill

    With the 1999 legislative season in full swing, lawmakers in 18 states are considering legislation requiring telemarketers to maintain do-not-call lists

  • Online Coupon Marketers Join With E-centives

    Three major players in the online promotions market have teamed up to provide a one-stop source of values for online consumers.Coupon providers ValuPage

  • Acxiom, Targus Roll Out Caller ID Product

    Acxiom Corp., Conway, AR, and Targus Information Corp., Vienna, VA, have introduced a new call-processing database application. The caller-identification

  • Short Cut

    Express Scripts Inc., St. Louis, MO, a pharmacy benefit manager, has formed a subsidiary to launch an online drug store, YourPharmacy.com, and another

  • Audio Book Club Acquires Doubleday Audiobook Unit

    Audio Book Club Inc., Boca Raton, FL, has entered into an agreement to acquire Audiobooks Direct, a business of Doubleday Direct Inc. Terms were not disclosed.Audio

  • DIRECT Listline

    Radio Business Report This 15,820-name file identifies executives listed in the Radio Business Report’s Source Guide and Directory.Cost: $110/MSelections: