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Chief Marketer Staff

  • USPS Cracks Down On Commercial Mail Receiving Agencies

    New rules for mail addressed to commercial mail receiving agencies were adopted last week by the U.S. Postal Service to combat identity theft and fraud.

  • Acxiom Signs New Pact With Allstate

    Acxiom Corp., Conway, AR, has signed a new five-year agreement with Allstate. According to the agreement, Acxiom will be the “preferred provider” of data

  • TSGI.com Expands Pact With Signature Group

    The Signature Group, Schaumberg, IL, has formed an agreement with TeleServices International Group Inc. (TSIG.com), St. Petersburg, FL, to assume primary

  • FTC Wants to Tighten Fair Debt Collection Act

    The Federal Trade Commission has recommended Congress tighten and clarify the Fair Debt Collection Practices Act.Specifically, the FTC said the law should

  • World Color to Acquire UP/Graphics

    World Color Press Inc., Greenwich, CT, will acquire privately held UP/Graphics Inc., Providence, RI. The transaction is expected to be completed in the

  • DIRECT Listline

    Greenlinks Golfer Survey Masterfile This 12,218-name 12-month master file is new to the market. These individuals have responded to or have requested

  • Short Cuts

    Cramer-Krasselt, Milwaukee, promoted Vincent DeMarinis to art director. He had been an assistant art director.Molloy Group Inc., Parsippany, NJ, appointed

  • Grand Toys, New to U.S., Launches Web Site

    Montreal-based toy manufacturer/marketer Grand Toys International Inc., has launched a corporate Web site at (http:\\www.grand.com), in an effort to support

  • Val-Pak to Distribute $100 Checks in Spring Mailing

    Some recipients of Val-Pak envelopes mailed April 1 through May 31 will receive a $100 check. Almost 1,000 of the 43 million envelopes (or, one per every

  • Bombay Co. and Sherwin-Williams Ink Joint Marketing Pact

    The Bombay Co., Inc., and Sherwin-Williams Paint Stores have entered into a joint marketing program.Under the terms of the agreement, Bombay and Sherwin-Williams