Chief Marketer Staff

• Privacy Issues May Derail Banking Reform

  A bill to overhaul the banking laws of the United States may be derailed by Massachusetts Democrat Edward Markey, according to wire reports. To push to

• PRC OKs Proposal to Correct Nonprofit Rate Error

  The Postal Rate Commission last week endorsed a proposal by the U.S. Postal Service to correct an error in its nonprofit periodical rate schedule and

• Beenz.com Taps Lowe Fox, Pavlika for Consumer Effort

  Internet-based premiums and incentives marketer Beenz.com has tapped Lowe Fox Pavilka to run its $10 million advertising effort, in anticipation of the

• Amazon.com Names Galli President and COO

  Online bookseller Amazon.com, Seattle, has named Joseph Galli president/COO. Until April, Galli was president of Black & Decker’s Worldwide Power Tools

• Acxiom and ALC Officially Announce Talks

  Acxiom Corp. and American List Counsel announced formally Friday that they have signed a non-binding letter of intent for the proposed merger of Acxiom

• China.com Files for IPO; AOL Acquires 10% Stake

  Hong Kong-based China.com Corp. has filed a registration statement with the Securities and Exchange Commission to launch an initial public offering of

• Think New Ideas Merges With Answerthink

  Interactive advertising agency Think New Ideas Inc., New York, has entered into an agreement to merge with AnswerThink Consulting Group Inc. in a deal

• DIRECT Listline

  ACLU This is a 147,190-name list of last-12-month members. The American Civil Liberties Union works to expand and protect rights guaranteed by the Constitution

• Staples to Sell Off Miller Family Shares

  Office supplies marketer Staples Inc., Westborough, MA, has filed with the Securities and Exchange Commission for the sale of 11.1 million shares held

• Local Businesses Turn to Web, Study Finds

  The World Wide Web is a leading ad medium for local businesses, according to a study by Kelsy Group, Princeton, NJ, and San Francisco-based ConStat. Inc.The