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Chief Marketer Staff

  • Short Cut

    360 Group, San Rafael, CA, has been selected as the direct marketing agency for BabyCenter Inc., an Internet information and commerce company serving

  • NCCP Settles FTC Lawsuit for $100,000

    Canadian telemarketer NCCP Ltd., doing business as National Credit Card Protection LTD., Toronto, and owner Cary Title, agreed to pay the Federal Trade

  • DIRECT Listline

    Social Workers at Home Address This file identifies more than 200,000 social workers.Cost: $65/MContact: PCS Mailing List Co., 978-532-7100Executive Shoe

  • Novus’ Suit Moves to Federal Court, Keeping Restraining Order Against VP in Place

    A U.S. District Judge has removed to federal court a lawsuit by Novus Marketing Inc., Minneapolis, against its former vice president of list management,

  • Edith Roman to Manage Egghead.com Newsletter List

    Edith Roman Associates Inc., Pearl River, NY, has been chosen to manage the 2.9-million-name Egghead.com newsletter program list. All the people identified

  • Online Ad Spending to Hit $32 Billion by 2005

    Online advertising expenditures will reach $32 billion in 2005, up from nearly $2 billion this year, predicts market researcher the Myers Group.The report

  • Grey Direct Acquires MarketData Solutions

    Grey Direct has purchased database marketing company MarketData Solutions for an undisclosed sum.The New York direct response agency will combine its

  • Sportsman’s Guide Earnings Creep Back

    Outdoor gear direct marketer The Sportsman’s Guide Inc., South St. Paul, MN, reported net earnings of $133,000 for the quarter ended July 4, an increase

  • Short Cut

    VitaminShoppe.com Inc., the electronic commerce subsidiary of Vitamin Shoppe Industries Inc., has filed a registration statement with the Securities and

  • FTC Commissioner Blasts Agency Over Privacy Stance

    The Federal Trade Commission came under fire from one of its own commissioners and a privacy advocate for strongly supporting industry self-regulation