Chief Marketer Staff
-
Agencies
USPS Offers Buyouts to 30,000 Employees
The U.S. Postal Service is offering up to 30,000 employees the option of retiring or resigning before the end of the fiscal year Sept. 30
-
Agencies
Back-End Cuts Boost Casual Male’s Profits
Casual Male Retail Group Inc. generated net income of $3.6 million during its second quarter, up from $1.9 million during second quarter 2008. More, along with the Bean-Counter’s Take, follows.
-
Agencies
Ad Mail Spending, Volume Falls: USPS Study
Advertising mail spending fell 1% to $59.7 billion in 2008 from $60.2 billion the year before, but still accounted for 22% of all advertising spending and ranked only below television.
-
Agencies
Catalog Prospecting Part of Chico’s FAS’s Plans
Apparel marketer Chico’s FAS racked up $20.2 million in direct channel sales during its most recent second quarter, a 46% from $13.8 million in second-quarter 2008. More, along with The Eavesdropper’s Take, follows.
-
-
Email
Stupid Media Watch: Newsflash! White House has an ESP!
And the award for carrying a story pathetically too far goes to all the media outlets that breathlessly reported the Obama White House used e-mail software-on-demand provider GovDelivery to send the spam e-mails that recently drew complaints from some recipients.
-
Email
Stupid PR Watch: The What I Hear in the Background?
For one of the best taglines in the history of business branding, look no further than a release put out by online software-on-demand provider Customer Contact LLC.
And by
-
-
Listline e-Newsletter 8/25
True North List Marketing has assumed management of this compilation naming 329,274 federal contractors. Bethesda List Center Inc. was the
previous manager -
Hanes T-shirt Contest Benefits Susan G. Komen
Hanes, the apparel sponsor of Passionately Pink for the Cure, is running a T-shirt design contest to benefit Susan G. Komen for the Cure