Chief Marketer Staff

• Agencies

  Williams-Sonoma Earnings Plummet Amid Catalog Circ Cuts

  Williams-Sonoma Inc. reported $399,000 in net income during its most recent second quarter, a staggering drop from the $18.4 million in net income it earned during second-quarter 2008. More, along with The Eavesdropper’s Take, follows.

• Agencies

  Meet the Broker: Tom Palmese

  Today we meet Tom Palmese, vice president, business development, at Mazzone Marketing Group in Brooklyn, NY, where he’s worked since last November.

• Listline e-Newsletter 8/26

  In the past month, 57,113 individuals generated from infomercials and the Internet bought this book

• Agencies

  Sears, Kmart Roll Out Christmas Clubs to Drum Up Holiday Spending

  Having gotten good results last year by marketing layaway options in its Sears and Kmart brands, Sears Holdings is adding a twist to another idea from an older retail time: the Christmas Club saving account

• Agencies

  Entertainment.com Names Top U.S. Travel Spots for 2009

  Entertainment.com, a Web site and offline publisher that creates discount-coupon books targeted to specific cities

• Agencies

  Dannon Debuts Loyalty Program

  Dannon, for the first time, has rolled a promotional loyalty program across all of its brands

• Agencies

  Safeway Customers Support Local Schools with Purchases

  Safeway Inc. is running its fifth annual back-to-school program where customer purchases help support local schools

• Agencies

  Canadians Flock to Loyalty Programs

  Canadians like loyalty programs. In fact, almost all of them do. In a recent survey, 93.6% said they belong to at least one program

• Agencies

  P&I Postscripts

  JIFFY LUBE: has launched a rewards program that gives customers 50% off their third Jiffy Lube oil change on the same vehicle. Customers can sign up at local Jiffy Lube service centers or online

• Do-Not-Call Registry Fees To Rise In October

  The Federal Trade Commission will increase the cost of accessing its do-not-call registry. Effective Oct. 1, the annual fee rises to $55 per area code, or $27 per area code during the second six months of an organization