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Chief Marketer Staff

  • PC Mall Acquires Pacific Business Systems

    PC Mall, a direct marketer of technology products, has acquired most of the assets of Pacific Business Systems, Inc. (PBS)

  • DIRECT Listline

    For the Love of Quilting MSGi Direct is offering the subscriber file of For the Love of Quilting. The magazine, recently acquired by its editors, has

  • Homestore Sells ConsumerInfo Unit, But Reports $1 Billion Loss

    Homestore.com Inc. has completed the sale of its ConsumerInfo.com division to Experian for $130 million. However, the announcement today was followed by a Bloomberg News report stating that Homestore lost $1.5 billion in 2001.

  • Modern Bride Joins Conde Nast/Fairchild List Roster

    Millard Group Inc. is offering the Modern Bride subscriber list. The magazine, formerly published by Primedia, recently was acquired by Conde Nast. The

  • Scholastic/Grolier Offers E-mail, Postal Addresses

    List Services Corp. is managing the new Scholastic/Grolier file, which consists of 750,000 adults who purchase children’s books and other products. These

  • Short Cuts

    Andrew Jacobson is joining ValueClick Inc. as a vice president of Eastern sales. Jacobson had been vice president of DoubleClick’s U.S. media division.

  • Pennsylvania Joins 26 States in Enacting Do-Not-Call List

    Pennsylvania became the 27th state yesterday to put into law a do-not-call telemarketing list. Staff and volunteers from AARP joined Gov. Mark Schweiker

  • U.S. Judge Overturns Unsolicited Fax Ban

    A federal judge in Missouri has ruled that a law banning unsolicited fax advertisements is unconstitutional, according to the Boston Globe. The ruling,

  • MeritDirect Wins New-to-Market Pitney Bowes Account

    Pitney Bowes Small Business Solutions has awarded the management of its files to MeritDirect. The appointment includes two new-to-market files: the 94,877-name

  • Fingerhut Union to Protest Layoffs, Closing

    A rally by union members from Fingerhut Cos. Inc. is scheduled to take place on Friday at the Cincinnati headquarters of Federated Department Stores Inc., said Jane Palmbach, northern district joint board manager for the Union of Needletrades, Industrial and Textile Employees (UNITE).