Chief Marketer Staff

• Reader’s Digest Promotes John Klingel to New Position

  Reader’s Digest Association Inc. has name John Klingel to the newly created position of president of consumer magazine marketing. He will relinquish his

• Agencies

  Plaintiff Claims Lands’ End Still Using Web Content Illegally

  A federal lawsuit filed last year against Lands’ End was amended Friday after the plaintiff, Empowerment Enterprises LLC, alleged that violations identified in the original complaint continued.

• Cohorts Promotes Two

  Cohorts, a consumer demographics and lifestyle segmentation firm, has promoted Mike Fitzpatrick and Maro Casparian to vice president positions. Fitzpatrick

• Concepts Direct Announces Cost-Cutting Measures

  Concepts Direct Inc. will cut 100 jobs, or roughly 27% of its workforce, and trim its catalog distribution plans in a n effort to reduce operating costs

• Deutsche Post Increase Holdings in DHL: Reports

  Deutsche Post will increase its holding in DHL International Ltd. from 50.6% to 75.6%, according to wire service reports. Deutsche Post will pay roughly

• List Rentals on the Upswing: Survey

  A new study from Victoria James Executive Search Inc. contains some good news for the list industry.

• DIRECT Listline

  Gardener’s Supply The Gardener’s Supply file is now enhanced with z-24 demographic information and profile scores. The Z-24 database added adult age,

• Jupiter Media Metrix Requests Delisting Hearing

  Jupiter Media Metrix, Inc. has requested a hearing to appeal its potential delisting from the Nasdaq National Market. Jupiter had been notified on June

• Loose Cannon: Anger Management Goes Digital

  Another Fourth of July has passed, and I have kept my streak of ending the day with all my fingers intact. According to a recent New York Times “Patents”

• Insiderstreet.com to Acquire Neosphere

  Insiderstreet.com, Inc. plans to acquire the assets of Neosphere Technologies, Inc. for an undisclosed sum. The online computer hardware and software