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Chief Marketer Staff

  • DMer Richard Malcolm Dies at 61

    Veteran direct marketer Richard G. “Dick” Malcolm died last Saturday at age 61 complications from lung cancer. Malcolm worked for Blue Cross Blue Shield

  • Talbots Increases Its Net Income

    The Talbots Inc. boosted its net income in the second quarter despite a decrease in sales. The retailer generated sales of $370 million, compared with

  • Too Wins Injunction Against Discounter

    (Catalog Age) The U.S. District Court for the Southern District of Ohio issued a preliminary injunction on behalf of cataloger/retailer Too against retail

  • DMA to Be Isaacson’s First Consulting Client

    Although Ben Isaacson is leaving his job as executive director of the Association for Interactive Marketing (AIM) as of Sept. 13, he will continue on

  • DIRECT Listline

    Dennis Publishing Direct Media International is offering a list of 844,856 internationals e-mail addresses from Dennis Publishing. These subscribers registered

  • DMA Confirms Isaacson’s Departure

    Ben Isaacson has resigned from the Association for Interactive Marketing, effective Sept. 13, the Direct Marketing Association has confirmed.

  • SCHWAN’S QUARTET PLAYS MUSICAL PIZZA

    Hungry? Schwan’s Consumer Brands of North America, Minneapolis, brings its Tony’s, Red Baron, and Freschetta pizza brands together for a $20 million music

  • Brookstone Increases Sales, Reduces Loss

    A 9.8% increase in direct marketing sales helped Brookstone achieve revenue growth of 2.3% during its second quarter. It also reduced its net loss. The

  • LILLY MARKETING UNDER SCRUTINY AGAIN

    Eli Lilly & Co., Indianapolis, is under investigation by the Department of Justice for marketing Evista osteoporosis treatment for other uses not approved

  • BMW FILLS DIRECTOR’S CHAIR FOR “THE HIRE”

    BMW of America adds to its short-film series “The Hire” in October with new work from directors John Woo (“Mission Impossible”), Tony Scott (“Spy Game,”