Chief Marketer Staff

• Chicago Ad Execs Form New Agency

  Three veteran advertising agency executives in Chicago have formed their own advertising firm, Raindance Advertising LLC. The three partners — Sharon

• Staples to Acquire French Office Supplies DMer

  Staples Inc. will purchase the mail order business of French office supplies direct marketer Guilbert, for about $807 million. With the acquisition, Staples

• Tacony Corp. to Acquire Nancy’s Notions

  (Catalog Age) Nancy’s Notions, a Beaver Dam, WI-based cataloger of sewing supplies and producer of the PBS TV series “Sewing With Nancy,” will be acquired

• Penton Media May Get Delisted

  Penton Media Inc. said it was notified by the New York Stock Exchange (NYSE) that its stock is “below criteria” for continued listing, as its stock has

• USPS: No Anthrax at Three Facilities

  The U.S., Postal Service has given a clean bill of health to three of its facilities currently suspected of having anthrax contamination.

• DIRECT Newsline

  Rodale E-Newsletter Subscribers @ Postal Address Millard Group Inc. is offering this new-to-market file of 273,017 newsletter subscribers who have provided

• Millard Debuts Family Circle Seniors File

  Millard Group Inc. is offering a new seniors subscribers file from Family Circle magazine. The 1.1 million-name Family Circle ResponsePlus Seniors file

• Bombay Company Net Losses Increase Slightly

  The Bombay Co. Inc. reported a net loss of $3.3 million for its second quarter, compared to a loss of $2.7 million for the same period last year.

• 21st Century Marketing Returns to Old Name

  List company 21st Century/AZ Marketing is returning to its old name. The Farmingdale, NY firm, which went through a name change two years ago after it

• DMA Confirms Isaacson’s Departure

  Ben Isaacson has resigned from the Association for Interactive Marketing, effective Sept. 13, the Direct Marketing Association has confirmed.