Chief Marketer Staff

• DoubleClick to Pay $450,000 in Privacy Settlement

  In a settlement reached with 10 states, DoubleClick Inc. will pay $450,000 and alter its privacy policies after an investigation into the online advertising

• Passavant to Keynote HVDMA September Luncheon

  Pierre Passavant, an associate of the Direct Marketing Master’s Program at Mercy College, will be the keynote speaker at next month’s Hudson Valley Direct

• USPIS Launches Mail Fraud Awareness Effort

  The U.S. Postal Inspection Service launched a major advertising campaign yesterday to warn senior citizens about the dangers of mail fraud scams. The

• J. Crew Names Ken Pilot CEO

  J. Crew Group Inc. has named Ken Pilot as CEO effective Sept. 9. He replaces Mark Sarvary, who left the company in May. Pilot, 41, joins J. Crew from

• Loose Cannon: The Boys of Bummer

  There

• Sen. Carper to Introduce Postal Reform Bill Next Year

  The seven-year-old battle for legislation to overhaul the U.S. Postal Service will shift to the U.S. Senate from the House of Representatives early next

• DIRECT Listline

  Disney Catalog ALC of New York has reintroduced the Disney enhanced catalog buyer file. It includes the names of 781,782 one-year buyers. These consumers,

• EC Weighs Privacy Invasion Plan for Europe

  The European Council, responding to a request from U.S. President George W. Bush, is set to act on a directive that would set the stage for its member governments to collect and save massive amounts of personal information about users of electronic communications for up to two years.

• Chicago Ad Execs Form New Agency

  Three veteran advertising agency executives in Chicago have formed their own advertising firm, Raindance Advertising LLC. The three partners — Sharon

• Wet Seal to Cut Catalog Mailings

  The Wet Seal Inc.