Chief Marketer Staff
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Short Cuts
Nathan Milliken has been named vice president and general manager of Eposilon’s St. Louis facility, which is central to Epsilon’s direct marketing business.
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CFM Direct Opens Minneapolis Office
CFM Direct has hired Laura Manos Emms as senior account director to open an office in Minneapolis. Manos Emms will focus on clients in the upper-Midwest
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List Services Named to Manage Archaeology Subscriber File
List Services Corp. has been named to manage the Archaeology magazine subscriber file. The appointment took effect Aug. 26. The file includes 189,679
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The Writer Subscriber File Debuts
American List Counsel has been tapped to manage the 28,000-name subscriber file of The Writer magazine, which has just been introduced to the market.
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Consolidated Freightways Shuts Down Operations
(Fleet Owner) Consolidated Freightways Corp. (CF) told employees in various telephone communications yesterday that it would discontinue operations immediately.
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Agencies
Experian TV Effort Pulls 130,000 Requests
ConsumerInfo.com, a unit of credit bureau Experian, has received 130,000 responses to its animated DR television campaign promoting credit monitoring
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Door Openers
Wee football helmets, speeding tickets, and cell phones grabbed consumer and employee imaginations and garnered 2002 Gold Key Awards from the Incentive
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Agencies
Bridgestone/Firestone Minds the Gap
Bridgestone/Firestone Retail and Commercial Operations LLC estimates there is $600 million in untapped revenue between what its customers spend on automotive
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Agencies
SendAmerica Dies, TastyGram Is Born
The bad news is the year-old SendAmerica catalog has closed shop. The good news is part of it is being transformed into a new venture a food-gift Web
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Agencies
MOVING FORWARD
Not even the most experienced direct marketers could have predicted the events of September 2001 and the impact their aftermath would have on the industry.