Chief Marketer Staff

• NFL LAUNCHES SEASON WITH PARTY, NATIONAL SWEEPS

  Football widows beware. The 2002-2003 season begins this Thursday with the New York City and National Football League presenting “NFL Kickoff Live From

• Michigan AG Accuses DM Firms of Bilking Seniors

  Three direct marketing companies have been sued by Michigan Attorney General Jennifer M. Granholm for allegedly bilking the state’s seniors. The firms

• Mobility Electronics Completes iGo Acquisition

  (Catalog Age) Mobile computing solutions manufacturer/marketer Mobility Electronics completed its March 25 acquisition of Reno, NV-based online cataloger

• DIRECT Listline

  Alternative Medicine Magazine ALC Data Management has been named as manager of the Alternative Medicine magazine subscriber list. The file includes 55,000

• Vander Zanden Named as School Specialty CEO

  School Specialty Inc., a direct marketing of supplemental educational supplies, has named David J. Vander Zanden as chief executive officer. He had served as interim CEO since last March, when CEO and chairman Dan Spalding died.

• COURT HEARS MOTION TO BLOCK HERSHEY SALE

  The sale of Hershey Foods is proving to be sticky business. Since announcing it was placing the company on the auction block last month, The Milton Hershey

• COURT BLOCKS HERSHEY SALE FOR NOW

  Nestlé will have to stop licking its lips, at least for the short term. State Judge Warren Morgan issued a temporary restraining order on Sept. 4 halting

• Solomon to Head Rapp Collins NY Office

  Rapp Collins Worldwide has named Robert Solomon as president and CEO of its New York office. The position had been unfilled since February, when Lesley

• Lending Leverage

  Some people would say you can never have too much of a good thing. But when you

• CA Lawmakers Reject Controversial Financial Privacy Bill

  What would have been the toughest financial privacy bill in the nation was defeated by the California legislature last Saturday night. The General Assembly,