Chief Marketer Staff

• SBC, Yahoo Team Up to Offer Broadband Service

  SBC Communications Inc. and Yahoo have jointly launched SBC Yahoo! DSL. The new broadband service will be available to more than 26 million customers

• PurchasePro Files for Bankruptcy, Sells Assets to Perfect Commerce

  PurchasePro.com Inc. filed for Chapter 11 bankruptcy protection in the United States Bankruptcy Court in the district of Nevada on Thursday. The Las Vegas-based

• Travelzoo Adds Hotel Companies to its Client Roster

  Travelzoo Inc., an online and e-mail travel promotion service, has added 28 more hotel companies to its roster of clients. The new advertisers include

• NewRoads Provides Fulfillment Services for “American Idol” Series

  Respond2 Entertainment, which is creating and distributing the video and DVD versions of Fox television

• Increase Genetic Privacy, Congressional Panel Told

  A congressional subcommittee was urged to increase the privacy of individual genetic and medical records as consumer advocates raised cautions regarding improper use of such information for medical purposes.

• Brandt to be Advisor as AOL Juggles Senior Leadership

  Jan Brandt, Direct Marketing Days New York’s Direct Marketer of the year in 2000, will step down as vice chair and chief marketing officer of America

• Female Office Workers Drive Jump in Internet Use

  The number of people using the Internet at work grew 17% in August compared to one year ago. Some 46 million Americans booted up, the highest peak in

• New Products and Services

  Powertrak Financial Wealth Management Version 6.0: This support technology provides customer relationship management, account management and business

• TRW Wins $511 Million Contract with CDC

  TRW Inc. has been selected by the Centers for Disease Control and Prevention to develop and support information systems that aid CDC public health research,

• DIRECT Listline

  Fishing License Holders Fred Woolf List Co., Inc. is offering this newly amassed file of 5.2 million fishing license holders compiled from state registration