Chief Marketer Staff

• List and Database News

  Boat Owners There are new selects on this file of 2.99 million last-12-month boat owners. The selects, available at $10/M, include boat size, propulsion

• AT&T OFFERS NEW WAY TO VOTE FOR NEXT AMERICAN IDOL

  Fans of FOX Broadcasting’s “American Idol” talent show will now be able to vote for their favorite contestants via text messaging from Redmond, WA-based

• Drugstore.com Has Healthy Balance Sheet in Fourth Quarter

  Drugstore.com Inc. cut its net loss to $50.3 million, an improvement over the $282.8 million net loss it recorded during 2001. The online pharmacy

• Lake Group to Handle Paralyzed Veterans of America File

  Lake Group Media Inc. has been named to manage the Paralyzed Veterans of America file of millions of donors. The appointment takes effect Feb. 10. The

• Lake Group to Handle Paralyzed Veterans of America File

  Lake Group Media Inc. has been named to manage the Paralyzed Veterans of America file of millions of donors. The appointment takes effect Feb. 10. The

• Latinos Surpass Blacks as Largest Minority

  The Latino population has surpassed the black population as the largest minority group, new data Census Bureau reveals. The Latino population grew to

• Weisman Lands CMO Post at DraftWorldwide Chicago

  DraftWorldwide Chicago has named Tony Weisman as its chief marketing officer at the Chicago integrated marketing agency. Weisman, 42, has been working

• Short Cuts

  Travelocity has opened a number of travel stores online. The targeted one-stop shops include information and travel deals for ski travel, weekend escapes,

• TONY THE TIGER JOINS THE NHL

  Battle Creek, MI-based Kellogg next month begins activating a multi-year agreement with the National Hockey League and the National Players’ Association

• KMART CLOSES STORES, PLANS ADS

  Kmart Corp. will close 326 under-performing stores and embark on a five-year plan to emerge from Chapter 11 bankruptcy by April 30, 2003. The company