Chief Marketer Staff
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Agencies
Dukky Picks James Treuting For CEO
James P. Treuting will join Dukky as CEO. He replaces founder and former CEO Shawn Burst.
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Agencies
Amex Pitches Card Use During NYC Restaurant Week
American Express cardholders have been given another reason to use their cards when dinning out in New York City this week
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Agencies
Meet the Broker: Mark Lewis
Today we meet Mark Lewis, president of Lewis Direct, a Boulder, CO company he’s owned and operated since 1993.
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Agencies
Microsoft’s Big Apple Bing Maps Challenge
In an effort to build some awareness of the leading-edge mapping functions recently unveiled for its Bing search engine, Microsoft has announced the “Bing Maps Challenge”
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Agencies
Coupon Use Skyrocketed in 2009
Consumers are using more coupons on an annual basis for the first time since 1992 and coupon distribution has hit the highest level recorded since tracking began in 1988, according to Inmar
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Agencies
Corporate Incentives “Cautiously Optimistic”: IRF Study
A survey of those involved in the incentive travel industry has found a certain degree of optimism that corporate budgets for such programs will hold steady or even see moderate increases in 2010
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Agencies
P&I Postscripts
OMNI HOTELS & RESORTS: is launching a promo just in time for Valentine’s Day to attract romantics. The “Double Bubble” getaway begins with guests being welcomed with a commemorative ice bucket
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DMA Certified Marketing Professional Program Debuts In Japan
The Direct Marketing Association has launched its DMA Certified Marketing Professional program in Tokyo.
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R.L. Polk, DataLogix Offer Household Automotive Data Product
R. L. Polk & Co. and DataLogix have joined forces to bring DataLogix’s online household targeting capabilities to Polk’s automotive segmenting capabilities.
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Dentsu Subsidiary Acquires Innovation Interactive
Dentsu Holdings USA has acquired Innovation Interactive LLC, a provider of global services and technology for search marketing, social media and audience targeting.