Chief Marketer Staff

• GENERAL MOTORS LETS CUSTOMERS SLEEP ON IT

  Starting today, General Motors will allow prospective buyers to test drive vehicles overnight. Through July, customers will be able to take any GM model

• Catalina Marketing Names Michael Bechtol President and COO

  Michael G. Bechtol has been promoted to president and chief operating officer of Catalina Marketing Corp. Bechtol’s duties within this newly created role

• DoubleClick Divestitures Results in First Quarter Profitability

  DoubleClick Inc., New York, generated $60.1 million in revenue during first quarter 2003, down from $83.7 million a year earlier. Much of the decline

• FAO Inc. Runs into Trouble Emerging From Chapter 11

  FAO Inc.’s efforts to emerge from Chapter 11 bankruptcy protection on April 18 hit a substantial obstacle when investors withdrew their proposed funding.

• Concepts Direct Disbands Strategic Alternatives Committee

  Both members of a committee created to explore strategic alternatives for Concepts Direct Inc. have recommended that the committee be disbanded, according

• Blair Corp. Names Craig Johnson Chairman

  Blair Corp., Warren, PA, has appointed Craig N. Johnson, currently on its board of directors, chairman of the board. Michael A. Schuler, president and

• Live From CADM: Getting Personal with CRM

  According to Ed Bachrach, CRM started at his company in the late 1890s when his grandfather visited farmers to give gifts to their wives and encourage

• List and Database News

  e-Fishermen E-fishermen use the Internet to communicate, conduct business, gain information and perform transactions. They indicated an interest in fishing

• Worldata Introduces GMR Magazine Subscriber List

  Worldata, Boca Raton, FL, is the list manager for GMR Magazine

• Short Cuts

  Astea International Inc., Horsham, PA, has appointed Marikit Klein-Smith to vice president of marketing. Klein-Smith had most recently worked as a strategic