Chief Marketer Staff

• Hammacher Schlemmer Picks ParadyszMatera to Handle Its List Brokerage

  ParadyszMatera has been chosen to handle list brokerage for Hammacher Schlemmer catalog. The New York brokerage firm will provide list planning, buying,

• Senator to Propose Do-Not-E-mail List as Federal Law

  Sen. Charles Schumer (D-NY) is about to propose a bill that would create a national “do-not-e-mail” list similar to the Federal Trade Commission

• Mail Stream: A Report on Incoming Direct Mail

  Uncommon Goods Summer Fun Gift Guide features modern, quirky items for women. Meanwhile, Bank One has teamed with Disney to offer a co-branded Visa Card with Dream Dollar Rewards.

• Hammacher Schlemmer Picks ParadyszMatera to Handle Its List Brokerage

  ParadyszMatera has been chosen to handle list brokerage for Hammacher Schlemmer catalog. The New York brokerage firm will provide list planning, buying,

• Hammacher Schlemmer Picks ParadyszMatera to Handle Its List Brokerage

  ParadyszMatera has been chosen to handle list brokerage for Hammacher Schlemmer catalog. The New York brokerage firm will provide list planning, buying,

• Hammacher Schlemmer Picks ParadyszMatera to Handle Its List Brokerage

  ParadyszMatera has been chosen to handle list brokerage for Hammacher Schlemmer catalog. The New York brokerage firm will provide list planning, buying,

• Spiegel to Close 60 Eddie Bauer Stores

  The Spiegel Group plans to close 60 under-performing Eddie Bauer stores as part of a multi-phase reorganization process. The stores will remain open pending

• Hammacher Schlemmer Picks ParadyszMatera to Handle Its List Brokerage

  ParadyszMatera has been chosen to handle list brokerage for Hammacher Schlemmer catalog. The New York brokerage firm will provide list planning, buying,

• Hammacher Schlemmer Picks ParadyszMatera to Handle Its List Brokerage

  ParadyszMatera has been chosen to handle list brokerage for Hammacher Schlemmer catalog. The New York brokerage firm will provide list planning, buying,

• ADVO to Work with MediaNews Group in Southern California

  ADVO Inc. has teamed up with MediaNews Group, Los Angeles, to create a shared advertising package for the Southern California market. Starting in August,