Chief Marketer Staff

• ALC Opens Dallas/Fort Worth Office

  ALC, a data firm based in Princeton, NJ, has opened a Dallas/Fort Worth office. The new location will be run by David Dotson, who was named vice president

• Holiday Shoppers Like Online Contact: Survey

  Consumers are more interested in contacting retailers through online means, according to new study commissioned by software company RightNow Technologies.

• DMA Special Interest Councils Select New Officers

  The Direct Marketing Association

• Layoffs Reported at Franklin Mint

  Collectibles DMer Franklin Mint notified 200 employees yesterday that they are about to be downsized as part of a general restructuring. The company plans

• Stock Reclassification Widens Hanover Direct’s Net Loss

  Hanover Direct saw its third quarter net loss widen to $16.6 million from $4.2 million, while its revenue dropped from $106 million to $96.6 million.

• How ‘Glad’ Can Limited Tidings Be?

  Anybody who says

• Neiman Marcus Chooses FedEx

  The Neiman Marcus Group Inc. has named FedEx as exclusive carrier for all of its shipping. The three-year deal includes all shipments to both retail and

• Home Depot to Mail First Holiday Catalog

  The Home Depot will mail its first holiday catalog this year. The 68-page

• Catalog, Internet Growth Mitigates Eckerd Woes for JCPenney

  J.C. Penney Co.

• American Fire Retardant Plans DR TV Effort

  American Fire Retardant Corp. is about to launch a direct response television campaign for its TreeSafe product. Created by Chief Media, New York, the