Chief Marketer Staff

• QVC Share Acquisition Boosts Liberty Media’s Income

  Liberty Media Corp. reported net income of $41 million for the third quarter, up 86% from $22 million last year. The Englewood, CO firm attributed these

• List and Database News

  Vietnamese Prime Prospects This file offers 506,621 prospects taken from the E-Tech Ethnic and Religious Market Targeting System. Selections: Gender,

• Hello Direct VP Joel Stanley Hughes Dies at 58

  Joel Stanley Hughes, general manager and senior vice president of Hello Direct, died on Oct. 26 at age 58, Direct Newsline has learned. He is survived

• Dell Reports Income Gain

  Dell Inc. reported net income of $677 million for the third quarter, up from $561 million last year. The direct response computer manufacturer/marketer

• Agencies

  McDonald’s Ends Monopoly, Readies for World Children’s Day

  McDonald’s Corp. ended Best Chance Monopoly a few days early, as anticipated. The chain ran out of game pieces before the four-week promo’s scheduled

• Agencies

  Clifford to Appear on Millions of Wendy’s Kids’ Meals

  Wendy’s is launching a promotion next year featuring Scholastic Entertainment’s Clifford the Big Red Dog. In February Wendy’s will feature millions of

• Live From Bigfoot’s E-mail Summit: Spam Concerns

  Spam is one of the top two concerns consumers have with their Internet service provider, according to a new study on e-mail and spam by e-mail service

• Live From Bigfoot’s E-mail Summit: E-Newsletter Advertisers Liable Under California Anti-Spam Bill

  Advertisers in e-mail newsletters are liable unless recipients opt in to receive their ads, under the new California anti-spam law. And State Sen. Kevin

• DMA, Other Groups Urge Anti-Spam Laws

  On Thursday, three major advertising trade groups urged Congress to immediately pass national anti-spam legislation. In an open letter published in the

• Agencies

  Victoria’s Secret Packs Sting CD

  Victoria’s Secret will give away a Sting compilation CD for one day next week. Sting will appear on the Nov. 19 broadcast of Victoria’s Secret Fashion