Chief Marketer Staff
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Sweater Firm That Sold to Delia’s Settles Labor Case
Danmar Finishing, a Brooklyn sweater factory, will pay $410,000 to settle charges by the U.S. Dept. of Labor, according to Newsday. The firm received
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Raybor Management Sees Third Quarter Revenue Growth
Raybor Management Inc., Medford, OR, reported third-quarter revenue of $7.4 million, up from $3.9 million in third-quarter 2002. The company’s operating
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Agencies
Serena Williams Signs $55 Million Nike Sponsorship Deal
Serena Williams last week signed a five-year endorsement contract with Nike that includes the option of another three years. The deal could add up to
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New York AG and Microsoft Sue Alleged Spammers
A firm reputed to be one of the largest spammers in the country, has been hit with twin lawsuits by Microsoft Corp. and New York State Attorney General
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Coupon Problems Lead to Checkout Rage
A woman buying groceries at a Pennsylvania grocery store earlier this month slowed down the checkout line with coupon problems, which ended in a scuffle
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Holden Demoted at Kraft, Deromedi Takes Helm
Under pressure from Wall Street to turn around its North American business, Kraft Foods removed Betsy Holden from the position of co-chief and named her
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Sweater Firm That Sold to Delia’s Settles Labor Case
Danmar Finishing, a Brooklyn sweater factory, will pay $410,000 to settle charges by the U.S. Dept. of Labor, according to Newsday. The firm received
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Transcontinental Acquires Direct Marketing Firm CC3
Transcontinental Inc., a commercial printer based in Toronto, has acquired CC3, a direct marketing services firm that has offices in Pennsylvania, California
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Agencies
Coke Debuts Mall Lounges
Coca-Cola Co. has launched Coca-Cola Red Lounges targeting teens in malls in Illinois and Los Angeles. Lounges opened earlier this month in Chicago-area
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Acxiom Hacker Pleads Guilty
Daniel J. Baas, who broke into an Acxiom Corp. File Transfer Protocol server during the July 27 weekend, has entered a guilty plea in U.S. District Court,