Chief Marketer Staff

• Loose Cannon: IM Yours, UR Mine

  The New England Direct Marketing Association just concluded its annual conference, which was held in a suburb of Boston. The conference

• Phishing Scheme Operators Settle With FTC

  Operators who used spam (unsolicited e-mail solicitations) and look-alike Web sites to con consumers into turning over confidential financial information

• DMA Expected to Return to Orlando for Annual Convention

  After a rocky and somewhat contentious experience during The Direct Marketing Association

• Sable Named Wunderman Europe/Africa President

  Wunderman has named veteran marketer vice chairman David Sable president, Wunderman, Europe Middle East/Africa (EMEA). EMEA operates 39 offices in 27

• E*Trade Names Utton Financial Chief

  E*Trade Financial Corp. has named Nicholas A. Utton to chief marketing officer. He will be responsible for the day-to-day operations of the firm’s marketing

• Draft Names Owens to IT Post

  Draft New York has named Harry Owens director of information systems. He will be responsible for managing all information technology operations for the

• NBTY Reports Sales Declines

  NBTY Inc. reported a sales decline for its direct response and Vitamin World operations for the two-months ended May 31. The vitamin marketer reported

• Visa, BBB, FTC Launch Anti-Phishing Campaign

  Visa USA, the Better Business Bureau, Call For Action, the Federal Trade Commission, and the Treasury Department today announced a joint education campaign

• List and Database News

  Gorayeb Stop Smoking Buyers and Attendees This file offers 7,500 average monthly buyers of this hypnosis-based program. The sources are direct mail and

• Short Cuts

  Wolverine Data, a manufacturer of data storage, digital photography and accessories, has launched a new online store, located at www.wolverinedata.com,