Chief Marketer Staff

• Digital

  ICrossing Names Don Scales President

  Interactive marketing agency iCrossing, Scottsdale, AZ, has tapped Don Scales to serves as its president, effective April 24.

• Email

  Inbox Providers Push the List-Hygiene Issue

  Though e-mail

• Email

  But How Does He Really Feel?

  From the never-put-anything-in-an-e-mail-you-wouldn

• Email

  Return Path CEO No Longer Critical of AOL-Goodmail Deal

  One of the earliest critics of AOL

• Email

  More Legal Action is not the Answer

  MediaPost

• Email

  FTC Investigating XM Satellite Radio’s Marketing

  The Federal Trade Commission is investigating XM Satellite Radio

• Agencies

  How to Find Campaign Management Tools

  The campaign management tool market has changed dramatically in five years. And these changes have increased the risk associated with choosing tools for a given need.

• Ear to the Ground: Listening and Responding to Blogs

  While blogs may seem like a harmless way for people to communicate, they
  can wield enough influence to cause significant damage to a company’s
  brand and image—and that damage can be done in a minimal amount of time.

• Listline e-Newsletter 05/02/06

  Direct Media Inc. now oversees Vance Publishing Corp.’s magazine
  subscriber files. Altogether about 300,000 names are listed.

• J. Brown Folds into G2; CEO Dorgan Departs

  Grey Global Group is folding J. Brown Agency into its G2 Worldwide division as J. Brown CEO Tim Dorgan leaves the agency.