Chief Marketer Staff

• Email

  Stupid Research Watch: Another Canadian Study States the Obvious

  On the heels of a Canadian study finding that

• Email

  CheetahMail Announces Slew of New Clients

  E-mail service provider CheetahMail has announced the signing of five new high-profile clients.

• Promo Mobile Marketing Headlines

   

• Agencies

  Direct Mobile Headlines

   

• Agencies

  Direct Lists & Data

   

• Agencies

  Direct CRM Headlines

   

• Agencies

  Direct Email Headlines

   

• Listline e-Newsletter 09/25/07

  More than 1.3 million names, including 800,000 from the last 12 months
  are available from Quill Corp. The average order was $200 for office
  products. Direct mail is the sole source.

• Mobile

  DoubleClick Starts New Mobile Advertising Services

  DoubleClick Inc. has begun offering digital mobile advertising service, which among other things automatically matches the size of ads to the screen size and technical capabilities of mobile devices.

• Digital

  ComScore Launches Service for Measuring Online Advertising

  ComScore Inc. has introduced a new online advertising measurement service for tracking where ads were viewed on the Internet and the consumers exposed to them.