Chief Marketer Staff
-
Discovery Names Lucas Top Marketing Exec
Wonya Lucas has been named chief marketing officer of Discovery Communications.
-
-
-
Email
AOL Checking for DKIM
AOL announced recently it is checking incoming e-mail for the DKIM authentication standard.
It has also reportedly made other changes to its whitelisting policy.
-
Email
Epsilon Announces Key Promotions
Marketing services provider Epsilon made some fairly significant personnel announcements today.
-
Listline e-Newsletter 2/5
Women’s sports apparel marketer Athleta has joined the American List
Exchange (Alexa). -
Agencies
FTC Obtains $2.5 Million Spam Judgment
The Federal Trade Commission has obtained a $2.5 million judgment against Sili Neutraceuticals and Brian McDaid, individually, and doing business as Kaycon Ltd. for Can Spam and FTC Act false advertising violations.
-
Accent Marketing Expands Indiana Call Center
Accent Marketing Services plans to expand its New Albany, IN-based call center by increasing the total number of agent seats to 420 by April.
-
Digital
Medical Association Plans Lead Generation Campaign
The Medical Group Management Association (MGMA) has retained the interactive marketing agency 90octane to develop a lead generation campaign.
-
Letters to the Editor
I agree with your comments about the copy … my guess is that it was most likely a test piece.