John Saavedra
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Programming
WWE Raw Crosses Over to the Upside Down on Netflix
It’s been a year since WWE and Netflix inked a deal to air “Raw” exclusively on the streamer. To celebrate the milestone, WWE and Netflix put on a “Stranger Things”-themed extravaganza on Raw.
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Branding/Marketing
Xbox Shows Off New Gaming Handheld at First-Ever College Football Sponsorship
To promote its latest piece of hardware, the ROG Xbox Ally handheld device, Xbox is thinking outside the box to get the word out this holiday season. But in this case, the Ally campaign involves uncharted territory for the company: a college football bowl game.
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Festivals & Fan Cons
BravoCon 2025’s Brand Partners Help Deliver the Ultimate Fan Experience
NBCUniversal brought back BravoCon this year after skipping the event in 2024, and it pulled up to the Caesars Forum in Las Vegas in a big way. Not only did the convention showcase Bravo’s most popular reality series across four jam-packed days of live events featuring more than 150 Bravolebrities but it also provided plenty […]
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Programming
In the Wild: BravoCon Returns to Vegas
NBCUniversal’s BravoCon took over the Caesars Forum in Las Vegas from Nov. 14-16, putting on a three-day superfan experience that showcased Bravo’s diverse reality programming through panels, activations, parties, photo ops and more.
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Programming
MSNBC, Spectrum News, FAST Post Election Night Wins
Democrats are having a moment after Tuesday night’s election wins, and so are the news networks, be they FAST, linear or regional.
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Programming
AMC’s ‘FearFest’ Brings Scares & Brand Crossover
October is a time for frights and no cable network knows that better than AMC, which has hosted its annual “FearFest” horror programming marathon for almost 30 years.
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Programming
ESPN Is WWE’s New Home, But Not For All Pay TV Subs
ESPN aired “Wrestlepalooza,” its first WWE premium live event [PLE], on Saturday, but not all ESPN subs had access to the event.
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Programming
Free Channels Rising as Cordless News Destination
Cable news networks saw ratings boosts as major breaking news events continued to command viewer attention for days after they broke, but FAST channel in the news space were also a popular destination.
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Programming
Why Disney Is Taking Sling TV to Court
When Sling TV announced the launch of short-term passes, we wondered whether any programmers included in those packages would raise objections. Not only did Disney speak up but on Tuesday, it filed a lawsuit against DISH Network.
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Programming
How Telemundo’s New Sports FAST Fits World Cup Strategy
The 2026 FIFA World Cup isn’t the only reason for Telemundo’s new 24/7 sports-focused FAST channel, Deportes Ahora.