Year: 2014
-
Data & Analytics
Jay Baer on Creating Value in Marketing
Today, a “friend of mine” mentality is replacing “top of mind” for consumers—and here’s why marketers need to catch up.
-
Getting Consumers Hyper-Engaged
Google talks consumer engagement at Integrated Marketing Week.
-
Agencies
Maximizing Your Mobile Traffic — 3 Tips
Engagement should be instant for mobile campaigns in order to capture and convert leads.
-
Agencies
Chief Marketer Listline June 4
Lists featured this week include Fragrance.net PIP and Get Motivated Seminars.
-
Agencies
Does Targeted Push Text Work Better than Broadcast? Report
This new report from Urban Airship provides results on how and why targeted push texts work better than broadcast.
-
Data & Analytics
4 Strategies to End the Struggle Between Marketing and Sales
Here’s how to get started finding common ground and improved communications between marketing and sales.
-
5 Tools to Make Data Collection Faster, Better—and More Fun
Here are five ways to use technology to make data collection and lead gen more fun—for everyone.
-
Social
11 Tips to Generate Loyal YouTube Subscribers
ips, 11 of them, to help you get loyal YouTube subscribers.
-
Understanding IT and Marketing: Financial Times Special Report
The flurry of technology is vexing marketers but it is vital to make the right decisions. This eight-page report delves into the topic.
-
Social
50 Top Digital Marketer Twitter Tweeters
Check out this new list of the brand and agency digital marketers active on Twitter.
