Topic

Month: December 2010

  • Social Media is Top Priority in 2011 for PPC and SEO

    During a webinar given by Craig Macdonald, senior vice president and chief marketing officer of SEM and SEO software and agency services provider Covario, two surveys were taken to gauge the top PPC and SEO priorities for advertisers in 2011. Not surprisingly, social media was a big part of both responses.

  • Black Friday Online Sales Grow Nearly 16%

    According to Coremetrics, an IBM company that provides Web analytics and marketing optimization services, found that the U.S. online retail sector experienced a healthy year-over-year gain in online Black Friday sales.

  • Asia Leads the Way with Mobile Web Usage

    Mobile Web usage is more popular in developing nations than it is in developed nations, according to data found by Pingdom via StatCounter. It appears that Opera has a healthy lead in the mobile browser market worldwide.

  • RingRevenue Completes $4 Million Financing to Drive Continued Growth and Expansion

    RingRevenue, Inc., announced the closing of a $4 million round of funding led by GRP Partners and Rincon Venture Partners, bringing the company’s total financing to $7.5 million.

  • Groogpon

    If you were asked to name Google’s largest acquisition to date, would you know both the company and the amount? With their countless acquisitions this year alone, the growth of their Android…

  • The Plurality Effect

    The story of Groupon’s potential sale has us thinking about, not just whether it makes sense for the rumored acquirer, Google, or if we are about to see a battle between Facebook and Google not…

  • Android Ad Impressions Are Surging

    According to Millennial Media’s Mobile Mix report for October, mobile ad requests on Android devices grew 65 percent month-over-month, while requests on Apple devices grew 12 percent. Also, among smart phones, Android has pulled even with Apple iOS in terms of market share.

  • November’s Top Five Articles

    Facebook and list firms were the subjects of the most-read articles on Directmag.com in November.

  • Make Ease of Use Your Website’s Unique Selling Proposition

    As online retailers jostle for consumers+ attention this holiday season, most are focusing on discounts, sales, and other flashy promotions to drive traffic to their Websites. But Diane Buzzeo, CEO of Ability Commerce and Marketing Concepts, believes that more marketers should highlight their site

  • Ambassador Programs and Cable Networks: Karmaloop Goes Beyond Social

    Social marketing has come to mean promoting a brand via Facebook, Twitter, and other online networks. But with its rep program, Karmaloop was selling streetwear to teens and young adults via social networking back when a