October 2009 - Page 6 of 28

Size Doesn’t Matter as Much as Creativity for Rich Media Ads

According to Eyeblaster’s recent “Global Benchmark Report 2009,” rich media ads benefit from things other than size, though banner ads benefit from increased sizes because of increased visibility.

Google Gains Market Share in September, Bing Stays Steady

Despite early indicators from StatCounter and Net Applications, Bing appears to have held steady in September, though Google conquered more market share during the month.

Tweet This: The Odeo Rodeo

We came across an article in AdAge this week that interviews Dom Sagolla, a former quality control engineer that worked on Twitter. His story is a pretty interesting one, but it’s the kind when reading that you really want to hear…

Tweet This: Screw Revenue

While not every story of Twitter tries to untangle the mini-entrepreneurial soap opera that gave rise to Twitter, no story would be complete without a talk about the low hanging fruit of topics, Twitter’s lack of revenue. From one…

Google Top Property in September, Entertainment, Education Sites See Fall Boost

According to the latest data released by comScore’s Media Metrix service, September showed a visible shift from the summertime to the fall season online.

YouTube Top Online Video Brand, Hulu Second in September

According to the latest Nielsen report on online video, the total number of streams in September increased by nearly 25 percent year-over-year while YouTube beat out Hulu as the top online video brand.

Agencies

Remington Launches Online Grooming Game

Remington Products is using an online game where guys can experiment with different grooming and hair styles to encourage them to think about using its men’s grooming and shaving tools

News Briefs

MARZETTI: is running a packaging design contest as part of its uDip sweepstakes, which encourages participants to design the packaging for Marzetti Old Fashioned Caramel Apple Dip Singles