Google Gains Market Share in September, Bing Stays Steady
Despite early indicators from StatCounter and Net Applications, Bing appears to have held steady in September, though Google conquered more market share during the month.
The latest figures released from comScore show that Google Sites retained its commanding lead in the U.S. core search market in September with 64.9 percent of all searches, a 0.3 percentage point increase from 64.6 percent in August.
Yahoo! Sites finished September with 18.8 percent of the market, a 0.5 percentage point decline from 19.3 percent in the previous month.
Microsoft Sites held onto 9.4 percent of the U.S. search market, a 0.1 percentage point increase from 9.3 percent in August.
Meanwhile, Ask Network finished with an unchanged 3.9 percent market share in September and AOL LLC Network finished the month with an unchanged 3.0 percent.
A total of 13.8 billion queries were conducted in September in the U.S., down 1 percent from 13.9 billion in August, according to comScore, which notes that August had one more day than September.
Google Sites handled 9.0 billion of these searches in September while Yahoo! Sites handled 2.6 billion of them. Microsoft Sites took care of 1.3 billion, Ask Network handled 541 million and AOL LLC handled 416 million.
In terms of expanded its expanded rankings, comScore lists Google as the top expanded search entity with 9.4 billion queries in September, down 1 percent from August, while YouTube and all of Google’s other search entities took care of 3.5 billion queries, down 3 percent from August.
Bing handled 1.2 billion queries in September, unchanged from the number of searches it handled in August.
Ask Network boosted the number of queries it handled to 718 million in September, up 11 percent from 646 million in the previous month. Ask.com experienced a 1 percent drop in the number of queries handled (339 million) while MyWebSearch.com and all of the Network’s other search entities saw its searches increase 25 percent to 379 million.
Facebook.com handled 384 million queries in September, up 19 percent from 324 million queries in August.
Hitwise’s most recent data shows that Google also has a strong lead in Canada, where it finished September with 80.46 percent of all searches in the U.S.’s northern neighbor, a 1 percent mont-over-month boost.
Yahoo! finished with 7.99 percent, down 5 percent month-over-month, while Bing finished with 7.65 percent, down 6 percent from the previous month.
Ask finished with 3.09 percent, up 11 percent from its 2.78 percent share in August.
Sources:</strong
http://clients.freelancewebdesigner.com/jw/20110620-dmctest/blogs/column/Search_Engines/2421/
http://www.hitwise.com/us/press-center/press-releases/ca-google-searches-sept-09/
