Topic

Month: November 2008

  • IMergent Names Mihaylo CEO

    IMergent Inc., an online marketing services company, has named Steven G. Mihaylo chief executive officer. He replaces Donald L. Danks, who resigned as CEO and as a director; who now becomes a consultant to the company.

  • Agencies

    Meet the Broker: Linda Callahan, Leon Henry Inc

    his week, Meet the Broker features Linda Callahan, a specialist in insert media. Callahan chronicles how economic downturns and Internet media affect this sector

  • Listline e-Newsletter 11/06

    DirectInnovations Inc. is re-launching the U.S. Magazine Headquarters
    file. It identifies 777,213 consumers who purchased long-term subscription packages.

  • Agencies

    Explorer Game Digs Up Viewers for National Geographic TV ‘Expedition Week’

    The National Geographic cable channel is encouraging viewers to tune into its first annual “Expedition Week” programming in mid-November by rolling out an interactive Web game that lets players build their own globe-trotting avatars

  • Agencies

    MTV Amped Up Final ‘Choose or Lose’ Push

    In the activist spirit that permeated this presidential election, MTV screened an 11th-hour question-and-answer session with Sen. Barack Obama on air and online as part of its “Choose or Lose” sprint to the finish.

  • Canon U.S.A. Wants to Make You a Star

    A user contest for the Canon PowerShot digital camera is offering to help make one contestant’s dreams of singing stardom come true this year.

  • News Brief

    MOOSYLVANIA: has hired Rodney Mason as chief marketing officer for the digital, branding and promotion agency

  • How Long is Your Pay Per Click Keyword Tail?

    With the increase in Pay Per Click (PPC) marketers, many top tier keywords have become saturated with competition

  • Ad:Tech NYC Wrap Up – The Mega Article

    By now, most people have made it back “home” from ad:tech NYC, and are enjoying two of the most popular post-conference activities – sleep and organizing business cards. Despite the comfortable hotel beds. For many…

  • Employees Like Social Networks and Personal E-mail

    A survey released on Monday by 8e6 Technologies, an Internet security company, showed that a majority of employees in the U.S. and the U.K. visit social networking sites at work and feel they should have full access to them.