DMA Says Direct Marketing Growth Fell in Q1 2005

|  by Chief Marketer Staff

(Direct Newsline) -- Direct marketing industry growth declined in first quarter of 2006, falling below the robust growth levels they have attained during the last two years, according to the Direct Marketing Association's quarterly business review.

Short Cuts

|  by Chief Marketer Staff

Interactive agency PinPoint Interactive Media is starting a new division to offer text messaging, Web site registration and other mobile media services, including a store locator service.