TiVo Product Lets Viewers Search for Brands
TiVo has launched a new advertising search product that lets viewers create searches and select ad content.
TiVo Introduces TV Advertising Search
TiVo Inc. has introduced an advertising search feature for TV viewers to request information from among five product categories. Its 4.4 million subscribers will be able to opt-in to hear from specific companies on an ongoing basis.
Habeas Unveils Reputation Service
E-mail accreditation firm Habeas yesterday unveiled SenderIndex, an e-mail sender reputation-monitoring service created mainly for e-mail receivers using data from its network of more than 60 million IP addresses and domains.
Fee Increase Sought for National DNC Registry Access
A rate increase proposed by the Federal Trade Commission for industry access to the National Do Not Call (DNC) Registry could take effect Sept. 1. The move would amend the Telemarketing Sales Rule and change the fee scale.
Tacoda and Tremor Network Form Strategic Partnership
Online advertising network Tacoda Inc. has formed a strategic partnership with Tremor Network, a rich media and video advertising technology firm. The partners will offer targeted video advertising based on consumers' behavior and interests.
News Brief
PAPA GINO'S: is out with a new pizza product, the
