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Mobile App Users Consume Majority of Digital Media

Sarah Perez (techcrunch.com) U.S. users are now spending the majority of their time consuming digital media within mobile applications, according to a new study released by comScore yesterday. That

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Mobile App Users Consume Majority of Digital Media

Apps today are driving the majority of media consumption activity, the report claims, now accounting for 7 our of every 8 minutes of media consumption on mobile devices. On smartphones, app activity is even higher, at 88% usage versus 82% on tablets.

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This article on mobile app consumption also details several interesting figures related to how U.S. app users are interacting with these mobile applications.

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