Media Relations
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Branding/Marketing
PR Roundup: “No Comment” Gets Called Out, Amazon Resets the Retail Calendar, the Pope Appoints a New Head of Comms, and Dolly Hits the Road
PR Roundup features Amazon’s Prime Day move, “no comment” doing more harm than good, Pope Leo XIV’s historic hire, and Dolly Parton’s foray into the American highway.
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Media Relations
Ask a Journalist: Jason Spells of ESPN on Why Networking Is So Important
Jason Spells, an ESPN on-air personality who’s been in the game for years, offers first-hand insights into what has changed in media and what still moves the needle.
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Media Relations
Five Questions With Michelle Ciciyasvili: Keeping Betches Relevant With Media Relations Patience
Ciciyasvili spent three years cultivating a relationship with a contact at Variety before it resulted in a feature story and podcast appearance for Betches’ CEO.
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Crisis Management
What ‘Survivor’ Reveals About Executive Communication Under Pressure
Strip away the torches, Buffs and meager rations, and “Survivor” reveals itself as a case study in high-stakes communication.
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Crisis Management
PR Roundup: The CDC’s Comms Stumble, LinkedIn’s AI Edge and How to Newsjack Spirit Airlines’ Shutdown
From the CDC’s struggle to communicate about hantavirus, to LinkedIn’s rise as a must for AI visibility, to a PR firm that turned a viral internet moment into a People magazine hit—good communications strategy isn’t just about what you say, but when and where you say it.
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Branding/Marketing
SHEIN’s Lisa Zlotnick on How ‘Festival House’ Cracked the Gen Z Code
Hear how SHEIN is rethinking what it means to build with Gen Z, not just market at them.
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Media Relations
Avoid These Three Mistakes When Reaching Out to Journalists
Understanding what journalists don’t want is just as important as understanding what they do want.
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Crisis Management
PRNEWS Announces 2026 Top Women in PR & Communications Honorees
PRNEWS has unveiled the 2026 Top Women in PR & Communications honorees—a group of 120 leaders driving innovation, influence and impact across the communications landscape.
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Crisis Management
The New Crisis Window: Why 48 Hours Is Too Late for AI
A structural shift is underway in crisis communications, and reputational risks are rising significantly with the adoption of AI technologies.
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Corporate Social Responsibility
Amid Crisis, Banana Ball Benefits from Uncharacteristic Serenity
Banana Ball’s handling of one recent story holds just as many lessons about the value of restraint and discipline in communicating through a crisis.
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