Topic

Day: June 10, 2013

  • How Marketers Can Effectively Use Vine: 20 Helpful Tips and Best Practices

    Vine, Twitter’s video-sharing mobile app, gives users a simple and amusing way to capture, edit and share six-second videos. If six seconds sounds like an insufficient amount of time for any kind of meaningful storytelling, just remember what 140-character strings of text have done to the world. For marketers, Vine offers a number of benefits, […]

  • Data & Analytics

    Informing B2B Conversations With Content Curation

    A whopping 60 to 70% of content produced by B2B marketing firms goes unused, sitting on portal shelves.

  • Groupon Aims to Be a Mobile-Commerce Giant, but Is That a Good Idea?

    Groupon, which is in the midst of a mini-comeback, is making it known to investors and analysts that it has its eyes on a prize that’s bigger than daily deals: mobile commerce. According to John Pietz at Crain’s Chicago Business, the company is going to highlight this goal at its June 13 annual meeting in […]

  • Infographic: 7 Popular Types of Social Media Fans

    ReachLocal, an online marketing company for local businesses, has created an infographic depicting seven popular kinds of social media fans that businesses should know about. The company says understanding these different types of consumers on social media, companies can determine the best type of content to engage them with. Here are the seven types of […]