Twitter Rolls Out Its Improved Lead Generation Card to All Advertisers
Twitter’s Lead Generation Card, which was spotted in February and officially introduced in May, is now available to all advertisers on the social network. When the product was unveiled in May, it was available only to the company’s “managed clients,” with a promise of a wider rollout to global small and medium-sized businesses in the near future.
For those unfamiliar with Twitter’s Lead Generation Card, it’s essentially a expandable tweet that displays an offer and a call-to-action (CTA) button. There are no fields to fill out
