ChatGPT
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Social Media & SEO
TikTok and AI Engagement Lift the Fastest Growing Brands in 2025
Morning Consult’s Fastest Growing Brands report sparks conversation in the communications and marketing industries. The findings point to major shifts in how consumers discover, trust and engage with brands.
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AI
An AI Solution From Jellyfish Analyzes How Brands Are Perceived by LLMs
A new AI tool from Jellyfish gathers and analyzes information from LLM queries to assess sentiment, brand perception and more.
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Technology
How to Personalize AI to Optimize Business Processes With Custom GPTs
While some AI tools, like OpenAI’s ChatGPT, are incredibly flexible, they still have limitations. However, a new technology has been introduced that takes that flexibility a step further: custom GPTs.
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Digital
GenAI in 2024: Three B2B Marketing Predictions
How will B2B marketing adapt to the GenAI craze in 2024? Here are three predictions.
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Technology
How Marketers Are Using Generative AI Tools a Year After ChatGPT’s Debut
How several brand and agency experts are leveraging AI for marketing purposes a year after its debut.
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Digital
Four Considerations for Building a Company-Wide AI Guidance Policy
Just 26 percent of organizations have guidelines in place on how to use generative AI. Here are four things to keep in mind while building yours.
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MarTech
Five Ways to Use ChatGPT to Improve Marketing and Sales Strategies
How marketers can tap the generative AI tool to improve their businesses.
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Data & Analytics
INFOGRAPHIC: 51% of Pulse Survey Respondents Use Generative AI for Marketing
The results of our AI in Marketing Pulse Survey are in.
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Technology
How Retail Marketers Can Use ChatGPT’s Generative AI
How ChatGPT is being applied to product marketing and ecommerce.
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Digital
Four Ways Digital Marketers Are Using AI-Powered Automation
Four examples of how digital marketing companies are incorporating AI.