Tips to Measure 4 Social Networks

Posted on by Patty Odell

Tracking and measuring engagement on social media has become a top priority for many marketers as campaigns ramp up across social networks.

social media contentFor example, for some event and experiential marketers, measuring social engagement is more important and more telling than the number of attendees and other typical metrics used to determine the ROI of events.

This article teaches us how to delve into analytics on Twitter, understand what’s working on Facebook, really dig in to the good data on LinkedIn and analyze Instagram performance. Read the article …

Related articles:

7 Tips to Get Your Social Content in Front of the Right Eyeballs
The Best Time to Post on Social: Report


Get Content Like This Delivered to Your Inbox

Related Posts

Chief Marketer Videos

by Patty Odell

Damon Swenson, Brand Activation Manager at Dr Pepper, on crafting a retail program using custom labels tied to Millennials’ passion points and lifestyle interests like fashion, music and pop-culture. He presented his case study at Marketing to Millennials 2017.