Walmart

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  Digital & Technology

  Beyond the One-Off: How Brands Are Playing the Long Game in Virtual Worlds

  Brands are putting real investment into gaming integrations in virtual worlds, going deeper than a single campaign. 

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  Agencies

  Marketers on Fire: Walmart CMO on Retail Innovation, Customer Experience and Social Commerce

  Takeaways from a talk with Walmart CMO William White at MMA Global’s POSSIBLE conference in April.