Sweepstakes
-
Agencies
Hershey’s Dangles $1 Million In Super Bowl Sweeps
Hershey Foods Corp. and Super Bowl quarterbacks Donovan McNabb and Tom Brady are giving consumers a chance to win $1 million in an online sweepstakes being held this week. Tom Brady and Donovan McNabb’s on-field performances could make a Hershey …
-
Agencies
The Knot Offers Vacation Getaway Through Watch-and-Win Sweeps
Wedding planning company, The Knot, has partnered with Who Wants To Be A Millionaire for a special wedding edition of the hit game show, in which viewers can join the fun by entering a sweepstakes to win a trip to St. Lucia. The five-episode Play to …
-
Agencies
NFL to Hold Mobile MVP Contest on Super Bowl Sunday
The National Football League and Players, Inc. will hold a text-messaging contest for viewers to choose the most valuable player on Super Bowl Sunday. On Sunday, FOX Sports broadcasters will announce the in-game promotion where fans can text “MVP” to …
-
Agencies
Block Woos Early Filers, Eschews Super Bowl
H&R Block is running its first-ever instant-win game to woo early-season clients with a chance to doubles their tax refunds. The Double Your Refund game
-
Agencies
Cadillac Launches Film Contest with Be Cool
Cadillac is running a national contest designed to increase consumer awareness of the brand’s new V-Series, and has partnered with the cast of MGM Pictures’ Be Cool to promote it. The contest, which calls for aspiring filmmakers to submit a five-second …
-
Agencies
AMC Sending VIP To Hollywood
Cable network AMC is running a sweepstakes as part of its initiative to highlight the Oscar season. The grand prize winner of the AMC VIP Sweepstakes will fly to Hollywood during Oscar weekend and be treated like celebrity royalty, with a cadre of …
-
Agencies
Dove Taps Wilma Flintstone and Others to Introduce Styling Aids
Marge Simpson lets her hair down in the new Dove commerical If Wilma Flintstone had a squirt of styling gel back in the old days in Bedrock, she may have been able to better manage that stiff, high-flying orange hairdo. That’s one of the premises for …
-
Agencies
Loews’ Sweep Shares Celebrity Fortune
Loews Cineplex Entertainment Corp. is letting moviegoers in on the red carpet fun through a new sweepstakes tied into the Academy Awards for a chance to win $100,000 and other prizes via a watch and win element. Consumers can enter the Their Fame, Your …
-
Agencies
CPA Game Turns Students into Detectives
College students play detectives for the second year as the American Institute of Certified Public Accountants repeats its Catch Me If You Can campaign. Students solve crimes online for cash The online and on-campus effort encourages business majors …
-
Agencies
HBO Promotes Lackawanna Sweeps
In celebration of Black History Month, HBO is touting an online sweepstakes tied into the upcoming release of its Lackawanna Blues film. The film Lackawanna Blues tells the coming-of-age story about a woman who built a community and circumvented …