Promotion

• Agencies

  Toys ‘R’ Us Promo Celebrates Sesame Street’s 35th Anniversary

  This month Toys ‘R’ Us is offering a purchase-with-purchase promotion featuring a Sesame Street jumbo Elmo plush toy by Fisher-Price. Plush Elmo helps

• Agencies

  The N Network Kicks-off Mall Tour

  The N, Nickelodeon’s nighttime network for teens, this month takes its new series Real Access on a five-city mall tour. The Real Access Mall Tour will

• Agencies

  The PG-13 Trap

  This summer, a talking Austin Powers doll intended for adult-oriented outlets such as Virgin Megastore mistakenly ended up in an Atlanta-area Toys Us.

• Agencies

  Victoria’s Secret Packs Sting CD

  Victoria’s Secret will give away a Sting compilation CD for one day next week. Sting will appear on the Nov. 19 broadcast of Victoria’s Secret Fashion

• Agencies

  Nivea for Men Targets 2 Million Commuters

  Beiersdorf, Inc. is distributing 2 million samples of its Nivea for Men lotion in train stations. Beiersdorf targets male commuters at more than 792 rail

• Agencies

  McDonald’s Ends Monopoly, Readies for World Children’s Day

  McDonald’s Corp. ended Best Chance Monopoly a few days early, as anticipated. The chain ran out of game pieces before the four-week promo’s scheduled

• Agencies

  Clifford to Appear on Millions of Wendy’s Kids’ Meals

  Wendy’s is launching a promotion next year featuring Scholastic Entertainment’s Clifford the Big Red Dog. In February Wendy’s will feature millions of

• Agencies

  San Francisco 49ers Fans Go Nuts

  Nut marketer Diamond of California will blitz San Francisco’s 3 Com Park this month to leverage its visibility during the NFL game broadcast on ABC’s

• Agencies

  Campbell’s Samples its Soups in Malls

  Campbell’s Soup Co. is stopping in cities across the country to offer samples of its Campbell’s Select soups. The tour hits 24 malls in 18 cities where

• Agencies

  Rayovac Launches Tie-in with Dr. Seuss’ The Cat in the Hat

  This holiday season, Rayovac, one of the world’s leading battery companies, launched the largest consumer promotion in its history: a tie-in with the