Topic

Promotion

  • Valassis Sues Top Rival

    Marketing giant Valassis Communications is claiming that its top competitor is using brutal images of beatings from an Al Capone flick as one way to gain an unfair advantage in the sale of both newspaper FSIs and in-store ads and promotions. The …

  • Supervalu Buys Albertsons for $17.4 Billion

    Supervalu and CVS face exponential growth with Supervalu’s $17.4 billion purchase of Albertsons. Wholesaler Supervalu says it will triple its retail operations to 2,656 stores with an estimated $44 billion in revenues by adding the 1,124 stores in …

  • Corporate Incentive Budgets Mostly Flat for 2006: Study

    (Corporate Meetings & Incentives)—Less than a third of the respondents to our annual incentive trends survey say that 2006 budgets for group travel incentives will increase over 2005.

  • SITE Study Explores Forces Shaping the Incentive Industry

    (Corporate Meetings & Incentives)—In an industry first, the SITE Foundation has taken an in-depth look at market forces, both within companies and globally, that have

  • Papa John’s Goes Deep with Football Promo

    Papa John’s is giving consumers a little something extra to cheer about during Super Bowl XL in addition to their favorite teamthe chance to win free pizza.

  • Data Collection Pushing Loyal Customers Away: Study

    Loyal retail consumers are jumping ship, saying retailers are asking for too much personal information to participate in loyalty programs. The number of shoppers who said they were long-term loyal customers dropped to 77.2% this year, compared to 83.8% …

  • New York Times Launches Loyalty Program

    The New York Times last week launched a points program that rewards subscribers for purchases from a wide range of businesses. The TimesPoints program gives its members points for purchases at participating restaurants, hotels and online retailers. …

  • Sports Authority Sold, Going Private

    An investor group will buy sporting goods retailer The Sports Authority for $1.3 billion and take the 398-store chain private. The group, led by Green Equity Investors IV (an affiliate of Los Angeles-based Leonard Green & Partners), is expected to keep …

  • GoDaddy.com Rewards Employees With $750,000 in Prizes

    GoDaddy.com, one of the top online registrars of domain names, is giving new meaning to employee rewards and loyalty. The Scottsdale, AZ-based company has given away $750,000 to employees via rewards, bonuses and prizes above its standard salary and …

  • Volkswagen ‘VWIP’ Lounge Stars in All Star Weekend

    During next month’s NBA All Star weekend, Volkswagen of America, Inc. will unveil a lounge to provide daytime entertainment for guests and residents of the city. The Volkswagen Important People (VWIP) Lounge, which opens Feb. 17 in Houston, will take …