Promotion
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Agencies
American Greetings Brings Gift Card Mall to Stores
American Greetings Corp. is adding a gift card mall to its stores.
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Agencies
Loyalty Lab Ups Greenberg to President
Loyalty Lab has named Michael Greenberg president, a new position.
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Agencies
P&I Postscripts
FOLGERS: is offering free samples of its Gourmet Selections coffee by mail.
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Agencies
Whole Foods Rewards Loyalty with Trip to Australia; Seeks New Subscribers
Subscribers to Whole Foods e-newsletter are getting the chance to experience gastronomic delights down under.
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Agencies
Borders Beefs Up Loyalty Program with Perks
Borders has rolled out a new option to reward its loyalty program members.
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Agencies
Saputo Cheese Puts Crayola Promo on 8 Million Packages
Saputo Cheese USA Inc. is partnering with Crayola for an on-pack promotion with its Frigo Cheese Heads brand.
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Agencies
Corner Bakery Offers Mugs in Exchange for Customers
Corner Bakery is kicking off a week-long “Get to Know Your Neighbor” campaign in which will hand out 10,000 travel mugs—one for a patron and one for a neighbor.
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Agencies
Kryptonite Erecting Bike Racks in Four Cities
Expanding on a program to offer parking services to cycling enthusiasts, Kryptonite will install bike racks in four U.S. cities over the next several months.
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Agencies
Marshalls Boosts Shoe Store with Stilletto Tour
Marshalls is hitting the road in a red Stilletto vehicle to spread the word about its new its Shoe MegaShop, the newly redesigned shoe department.
Teams of Shoe Divas dressed in bathrobes and wearing the high heels are traveling to five cities handing out branded shoeshine mitts, which contain game pieces. Each game piece can be redeemed in-store for a chance to win prizes, including $1,000 shopping sprees.
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Agencies
Hospital Gowns to Arrive with TV Guides Promoting Grey’s Anatomy
The producer’s of the hit TV show “Grey’s Anatomy” are reminding viewers to watch the show with an unexpected campaign.