Promotion
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Agencies
Gears of War Stages Direct Mail Promo
If the holiday season seems a little more apocalyptic than usual this year, blame the makers of video and computer games, who are filling our TV screens
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Agencies
Social Network Campaign Promotes “The Day the Earth Stood Still.”
ever play that mental game about what one thing you would save from a house fire? Twentieth Century Fox and agency Moxie Interactive want to get you thinking
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Agencies
KFC Takes Wing Title
The climax of the National Football League season is also the height of the chicken-wing-eating season, and Kentucky Fried Chicken formalized that, unveiling
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Agencies
Online Video Drives TV Viewership
As their audience shares continue to slide, the major broadcast networks are becoming increasingly creative in trying to drive viewers to TV screens by
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Agencies
Verizon Event Features Free Blackberry Storm
Neither rain nor wind nor well, a lot of rain were able to keep healthy crowds away from a live event offered in New York’s Times Square by Verizon Wireless
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Agencies
Remy Martin Stages Interactive Street Campaign
Growth in the liquor category is slowing as consumers curtail spending. For Remy Martin, a brandy from the Cognac region of France, that means it’s time
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Agencies
7-Eleven Rolls Out Competitive Private-label Snacks
7-Eleven has rolled out a line of private-label products, answering the call from consumers that price is high on the list right now.
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Agencies
Burger King Tempts Gift Card Buyers with Wii
Burger King Corp. is offering customers an incentive to buy its gift cards: a sweeps for a chance to a Wii.
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Agencies
U.S. Bank Rolls Out Planet Hollywood Rewards Card
U.S. Bank has issued a new Planet Hollywood Rewards Visa Platinum Card that enables redemption of purchase points earned for Planet Hollywood rewards certificates.
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Agencies
Alaska Airlines Offers Free Disneyland Flights
Alaska Airlines Vacations is offering to fly kids to Disneyland for free.