News Briefs
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News Briefs
PERRY ELLIS INTERNATIONAL, INC.: has named Mary Gleason as…PANERA BREAD: is dangling a sweet incentive for kids to…JAKKS PACIFIC, INC.: has signed a multi-year master toy licensing agreement with…
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News Briefs
AMERICAN GREETINGS’: outbound licensing division, AG Properties will now manage…THE OLYMPIC DELIVERY AUTHORITY: is on the hunt for a…MANCHESTER UNITED: is without Peter Draper, who…GILLETTE VENUS: is on the hunt for the woman with the most…
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News Briefs
KIDS ONLY: hopes to make bottled water a more popular option in…SUBARU OF AMERICA, INC.: has appointed Tim Mahoney as…
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News Briefs
NATURE VALLEY GRANOLA BARS : has introduced AVP Pro Beach Volleyball packaging on boxes of Sweet & Salty Nut Granola Bars. The special-edition boxes feature images of AVP stars Kerri Walsh, Jake Gibb and Jason Ring, along with the tour schedule. The …
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News Briefs
UNITED FEATURES SYNDICATE, INC.: is celebrating the 40th anniversary of its classic It’s the Great Pumpkin, Charlie Brown with an essay contest for Peanuts fans. Consumers can send in their worst Halloween stories (no longer than 600 words) via e-mail …
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News Briefs
GAP INC.: plans to launch a new online footwear business through its e-commerce division Gap Inc. Direct. The new business, which will feature top fashion brands for women, men and children, will be available for the 2006 holiday season, the company …
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News Briefs
VISA: is further leveraging its “Life Takes” campaign launched in February (PROMO Xtra, Feb. 8, 2006) with events that engage Greenwich Village artists and designers. This week, the financial services company took its “Life Takes Expression” extension …
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News Briefs
THE ASSOCIATION OF VOLLEYBALL PLAYERS: has entered into a multi-year sponsorship extension with John Paul Mitchell Systems making the company the official hair care product of the AVP Crocs Tour through the 2008 season. The hair products company has …
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News Briefs
WARNER BROS. CONSUMER PRODUCTS: has signed a new licensing deal with Naki World to produce video game accessories based on Warner Bros. Pictures’ Superman returns film and DC Comics’ Superman brand. The accessories, available for current and next-gen …