Games
-
Agencies
Disney Builds Narnia Buzz Via Snow Globe Experience
Walt Disney Pictures and Taubman Centers shopping centers are giving fans of the anticipated The Chronicles of Narnia: The Lion, the Witch and the Wardrobe a chance to experience the film days before its launch through larger-than-life, movie-themed …
-
Agencies
Volkswagen, Scholastic Launch Online Voting Campaign For Seatbelt Safety
Volkswagen of America, Inc. and Scholastic Marketing Partners have kicked off the next phase of their seat belt safety campaign with an online voting component. The Fasten Your Seat Belt…Go Far! campaign is a nationwide program that challenges teens …
-
Agencies
Sponsors, Fans Find Country Glamour in CMA After-Party Blitz
The Country Music Association knows how to throw a party. Just ask the 3,000 to 4,000 people who attended the CMA Post Awards Party at the Marriott Marquis Hotel Tuesday. The invitation-only party, open to CMA sponsors and their guests, fans and …
-
Agencies
Dodge Charger Top Prize in Online Gaming Tournament
Hundreds of gamers at dozens of EB Games’ stores are about to play one another in a tournament that showcases the launch of a new game and gives the winner a Dodge Charger. The interactive video game tournament, Battlefield 2: Modern Combat …
-
Agencies
NHL, New Line Team For Just Friends Promo
New Line Cinema and the National Hockey League are rolling out a series of in-arena promotions around the upcoming film Just Friends, touting a sweepstakes for a chance to win tickets to the 2006 NHL Stanley Cup Finals with one of the movie’s co-stars. …
-
Agencies
GSN, Fashion Bug Launch Millionaire Sweeps
GSN, the gaming network, is giving viewers an opportunity to walk in the shoes of a millionaire via a sweepstakes with retailer Fashion Bug. Consumers can enter the Live Like A Millionaire sweepstakes online at GSN.com or Fashionbug.com for a chance to …
-
Agencies
Mudd Jeans Launches Curvy Jeans
Mudd Jeans is readying a host of promotions to support its launch of denim jeans for curvy girls ages 15 to 24. The new line, Delicious Curves by Mudd, comes in 17 designs and features crystals, lace trim, embroidery, bleaching and tacking. The …
-
Agencies
Orbitz Takes Weather Channel Viewers Online With Sweeps
Online travel company Orbitz is taking flight with a sponsorship on The Weather Channel, launching a four-week sweepstakes that will award a grand-prize trip to a weekly featured destination.
-
Agencies
Cartoon Network Kicks off Annual Holiday Toy Giveaway
Cartoon Network is back with its annual holiday toy give-away offering the chance to kids to win a truckload of Hasbro toys. But there’s a catch: Entrants have to act fast. Tommy and Tara, who host Cartoon Network’s popular Friday kids’ programming …
-
Agencies
Court TV To Send Viewers on Island Getaway
Just in time for the holidays, Court TV is giving viewers something to dream about— trip to a private villa in Jamaica. The network is launching its first-ever holiday sweepstakes, which will send one grand-prize winner to Half Moon Bay in Jamaica with …