Direct Mail
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Agencies
Meet the Broker: Nancy Liddane
Today we meet Nancy Liddane, a regional sales rep for Lorena, TX-based Market Approach Consulting. Liddane, who works from a home office in New Jersey, brokers lists for local businesses, regional chapters of nonprofits and companies in the insurance, timeshare and travel industries.
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Agencies
Subprime Woes Cause Credit Card Mail Decline: Survey
Credit card direct mail volume declined during the fourth quarter, as issuers were strained from the fallout of the subprime mortgage crisis and unsure about the economy, according to Synovate.
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Agencies
USPS Reports Income of $672 Million
The U.S. Postal Service reported net income of $672 million for the first quarter, compared to a loss of $2.7 billion last year.
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Agencies
Mail Stream: A Report on Incoming Direct Mail
A recent catalog from Heavenly Treasures offers diamond-encrusted peace symbols, as well as more traditional wares (gold spider earrings, sailboat pins.) Mothers Against Drunk Driving has sent out a 5
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Agencies
Hey, (Your Name Here)!
In the ongoing search to find the next big idea to take our marketing performance to new heights, we can be forgiven for occasionally going overboard.
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Agencies
Expense Report
Most businesses don’t know how much they spend on printing because these costs often are bundled with other expenses or buried in departmental budgets.
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Agencies
EU to Dismantle Mail Delivery Monopolies By 2011
National mail delivery monopolies in the European Union will be dismantled by 2011, with postal companies free to operate to any of the EU’s 27 countries, according to wire service reports.
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Agencies
Meet the Broker: Allison Doyle-Eichler
This week, Meet the Broker features Allison Doyle-Eichler, an e-mail list and Internet media broker in the financial services market.
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Agencies
Mail Volume Decline Tied to Housing, Finance Slumps
Mail volume was down 3%, or 1.7 billion pieces, for the first quarter of fiscal 2008, according to preliminary data from the U.S. Postal Service.
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Agencies
BOG Names Kessler Chair, Gallagher Vice Chair
The U.S. Postal Service Board of Governors has named Alan C. Kessler chairman and Carolyn Lewis Gallagher vice chairman.